The Meeting of Amusement Parks has concluded with extraordinary results, marking a pivotal event for the theme park industry in Italy. Held at the Gardaland Hotel, the event brought together over 500 industry professionals and provided a significant opportunity for discussion on the new challenges and opportunities facing the sector.
A Reference Event for the Industry
The Meeting, organized by the Italian Permanent Parks Association, took place on October 24 and 25, 2024. Throughout the two days, conferences, round tables, and workshops were presented on crucial topics such as technological innovation, safety, and environmental sustainability. Among the speakers, Sabrina de Carvalho, CEO of Gardaland Resort, stood out as she shared her professional experience with the young attendees during her talk “A Few Words with Sabrina: The Future is Now.” She emphasized the importance of stepping out of one’s comfort zone and embracing mistakes as opportunities for growth.
Recognition at the Parksmania Awards
The final evening featured the presentation of the twenty-third edition of the Parksmania Awards, an international accolade that honors the most innovative parks in Italy and Europe. Gardaland triumphed in the “Best New Family Attraction” category with “Wolf Legend,” a new attraction characterized by an engaging storyline and impactful theming. Launched in June 2024, this drop & twist tower offers an immersive experience designed for families seeking thrilling adventures.
Focus on Sustainability and Customer Service
The second day of the event focused on fundamental themes such as environmental sustainability and the importance of customer service within the tourism context. The panel titled “Tourism and Entertainment – The Role of Theme Parks in Tourism Planning” highlighted how amusement parks can contribute to the de-seasonalization of tourism in Italy. In her closing remarks, the Minister of Tourism, Sen. Daniela Garnero Santanchè, reiterated the strategic importance of theme parks within the national tourism landscape.
Continuous Innovation in the Theme Park Industry
The meeting represented not only a moment of celebration but also an opportunity to discuss the future prospects of the entertainment industry. With the 50th anniversary of Gardaland on the horizon, participants were able to explore the operational dynamics of contemporary attractions and reflect on the challenges to be faced in the coming years.
In this dynamic and innovative context, Gardaland continues to establish itself as a leader in the experiential tourism sector in Italy.
Italian Version
