The participation of Lake Garda in Expo 2025 Osaka was officially announced today in Brescia, during an event that highlighted the importance of sustainable tourism and the internationalization of local businesses. The event, organized by the Italian Chamber of Commerce in Japan and the General Commissioner for Italy at the Expo, will take place from April 13 to October 13, 2025. Among the speakers present, Senator Mariastella Gelmini emphasized how Garda represents a cultural and commercial crossroads, while Mario Vattani, the General Commissioner for Italy, highlighted the region’s tourism potential.
Lake Garda aims to serve as a global showcase to promote its territorial excellences and attract investments. During the meeting, the need to develop tailored tourist packages for Japanese travelers, who seek authentic and innovative experiences, emerged. Marcello Cobelli concluded by underscoring the commitment of the Garda community to combine natural beauty with economic sustainability, highlighting how the Lake can be a virtuous example of harmonious development between culture and environment.