BRESCIA – Four open lectures will be held at the Catholic University as part of the “International Communication of the Territory” course for the 2024/2025 edition. Coordinated by Professor Maria Paola Pasini, the meetings aim to explore the dynamics of tourism and promotion around Lake Garda.
The lectures will take place every Thursday from October 24 to November 21, featuring industry experts who will discuss topics such as recent tourism trends, the importance of the Tourism Observatory, and the promotional strategies implemented by organizations like VisitBrescia and the Garda Lombardia Consortium. These events represent a significant opportunity to deepen the understanding of communication in a complex and attractive area like Lake Garda.