The anticipation for Seridò 2025 is growing in Montichiari, as the Centro Fiera del Garda prepares to once again transform into the largest Italian festival dedicated to children’s play. The 27th edition promises to be filled with activities and fun, reaffirming its successful formula that places young children at the heart of the playful experience. The event will take place over seven days from late April to early May, offering a comprehensive program designed to actively engage children and their families.
Dates, Hours, and Ticketing
The dates for Seridò in 2025 are set for April 25, 26, 27 and May 1, 2, 3, 4. The event will be accessible continuously from 9:30 AM to 7:00 PM, ensuring that activities can proceed even in inclement weather thanks to the ample covered spaces. The tickets will be available for purchase exclusively online, a method that has already proven successful. The official website will feature a real-time attendance indicator to monitor daily availability, which is set to ensure optimal use of the spaces. Tickets cost €5.00 for children aged 3 to 12 and €15.00 for visitors aged 13 and older (online fees excluded). Entry is free for children under 2 years old and for individuals with disabilities accompanied by a caregiver.
Main New Features of Seridò 2025
The 2025 edition introduces significant innovations to further enrich the experience. The total number of active play proposals rises to 133, spread across 8 pavilions and outdoor areas, covering a total area of 100,000 square meters. One of the most notable innovations is the creation of a pavilion entirely dedicated to creativity, which will host 17 different workshops and hands-on activities. The outdoor spaces have also been reorganized with the “Games Road,” a pathway featuring 16 stations that offers both traditional and modern games, from soccer and basketball to hopscotch, lawn bowling, giant chess, go-karts, and trampolines. Additionally, the food options have been enhanced, increasing the refreshment points from 12 to 17, including a new pizzeria in Pavilion 3 and a new location for the restaurant designed for a more comfortable dining experience. Picnicking in the revamped picnic areas remains permitted.
Classic Games and Must-See Attractions
Alongside the new features, Seridò retains the attractions that have ensured its success over the years. Classic favorites return, such as the inflatable structures, a dedicated area for children aged 0 to 3 years, the pavilion for ground games, and the ever-popular train that traverses the fairgrounds. Roller games, large games, and climbing walls will also be available, the latter enhanced with a triple option: classic climbing, horizontal pathways, and rock wall climbing. The sand area in Pavilion 6 will be larger and accessible from four sides, requiring a total of 1,260 quintals of sand for its setup.
Entertainment and Artistic Program
The entertainment program is also expanding. Pavilion 4 will feature two active stages: one dedicated to children’s theater curated by Teatrodaccapo and the other to clown performances by PassPass. Outside Pavilion 5, a puppet theater will be set up, managed by Circo Sterza. Pavilion 8, traditionally dedicated to sports, will offer archery and movement games, along with opportunities to meet the Germani Pallacanestro Brescia and athletes from the Italian Roller Sports Federation (FISR).
Event Partners
Numerous organizations are collaborating to bring Seridò 2025 to life. Longstanding partners such as Sabbiarelli, BCC Garda, GardaVita, CBBO are renewing their presence with playful and creative offerings. Matto Costruzioni, Valledoro, the water brand Maniva for RED solidarity points, and Elnòs Shopping are also confirmed. New entrants include PURHY by MB International with scientific water workshops, University of Brescia with STEM projects, Iwell-Eureka with the educational project “Axel and Alby Save the Planet,” Pinocchietto with Montessori structures, and Carioca for the 0-3 area. International participation is marked by the presence of Cublo (South Korea) with rotating magnetic blocks, and the French companies Tossit and Gabaky. A special role is played by partners in the citizenship area: Traffic Police (road safety education), Provincial Police (electric quads for animal rescue), and Carabinieri (crime scene, only April 25-27).
Useful Information and Services
Seridò takes place entirely indoors, ensuring the event proceeds regardless of weather conditions. Visitors can take advantage of a free parking area with 11,000 spaces for cars and campers (the latter area is not equipped). For families with young children, nursery facilities are available, equipped with changing tables, microwaves, and nursing chairs. Pets are not allowed. The organization is a collaboration between FISM Brescia, the Cooperative La Nuvola nel Sacco, and the Centro Fiera di Montichiari, with the essential support of approximately 300 young volunteer animators. Part of the event’s proceeds supports the activities of the Fondo RED of FISM Brescia for the inclusion of children with disabilities in preschools. For more information, you can contact the secretary at 380 106 83 12 or via email at [email address removed]. Additional details and ticketing information are available on the website www.serido.it.
Italian Version