The new edition of BLU, the magazine dedicated to Garda Trentino, is on its way, with 30,000 copies set to be distributed by Easter. This publication, available in Italian, English, and German, will reach Premium Partner accommodation facilities, museums, libraries, and APT information points. With a focus on sustainable tourism, the magazine offers high-quality content written by local experts, featuring a refreshed color palette that reflects the hues of the destination.
The central theme of this edition is sustainability in its various forms: environmental, social, and cultural. Contributions from well-known authors such as Andrea Petroni and Romy Robst explore local stories and traditions with the aim of promoting a mindful approach to discovering Garda Trentino. Attention to detail is also evident in the magazine’s design, printed on FSC-certified Fedrigoni paper with a custom embossed cover for a striking visual and tactile experience. The editorial concept is curated by Valentina Bellotti, supported by a team of talented collaborators.
